Why You Should be Using Google Ads to Market Your Business Why You Should be Using Google Ads to Market Your Business For some businesses, it doesn’t make sense to use Google Ads. But for most companies, Google ads should be the “minimum” that you do to market...
How to use digital marketing to grow a traditional referral-based business. Referral-based businesses thrive on a good word from prior customers, friends, and families. Traditionally, these businesses have done very well based on word-of-mouth alone....
How to Promote my Brick and Mortar Business? As someone who has a physical location for your business, whether it is a restaurant or a barbershop, you may wonder how you can effectively promote your business. In the past, you might have immediately...
Google Ads Campaign Killers Part 2 When you purchase Adwords from Google, you are paying per click. That means that you pay every time someone clicks on your ad. You want each click to be valuable. Paying for clicks that are not from the right audience...
Adwords Campaign Killers Google Ads or Adwords focus on keywords. When someone searches for a term, Google will automatically bring up whatever ad has been slated for that keyword. In some cases, keywords are so popular that Google has to “auction off”...
