RealTop Digital marketing agency





› Social Ads

› Email

› Social


› Design

› Reputation


Case Studies

About Us


Contact Us

Free Consultation

President’s Day 2023 Marketing Ideas that Drive Sales

Feb 20, 2023 | Advertising, Marketing, Posts, PPC

President's Day 2023 Marketing Ideas

Presidents Day began as a celebration of the birthdays of our first two U.S. presidents, George Washington and Abraham Lincoln. Nowadays, it’s a day to honor our country’s past and present leaders – the presidents who have served our nation.

Celebrating this special day is essential, but what about using it as an opportunity to drive sales? In this blog post, we’ll explore President’s Day 2023 marketing ideas that can help you increase sales and grow your business. Keep reading to discover each benefit and why you should consider implementing them. Happy Presidents Day!

Federal Holiday: President's Day 2023

Offer a sale or promotion

We are starting our President’s Day 2023 marketing ideas list with a business classic, special sales, and promotions. Whether you are offering discounts on specific products or services, free shipping, or a “buy one get one free” deal, offering special promotions on Presidents Day is an effective way to drive sales.

You can even use the holiday to promote your business by partnering with other brands and offering a joint promotion. No matter what offer you choose, make sure it’s tailored to your target audience and will incentivize them to buy from you.

Implement Email Marketing Efforts

On Presidents day, you should attract new customers, but you should also remember about your loyal and current customers. Reach out to existing customers and remind them of your services and products through email marketing campaigns. Include enticing visuals and special offers, such as discounts or free shipping, in your emails.

Also, include a call to action to ensure they buy from you. Your existing customers are more likely to drive most of your sales on Presidents day as they are already familiar with your company. Don’t overestimate them, as they can help drive revenue this February 20th. This is also an opportunity to grow your email marketing list efficiently.

Host a themed event

A creative way to celebrate President’s Day and make it a memorable occasion for your customers is by hosting a themed event. This is a great way to bring customers together, create a sense of community, and generate sales. You can host a special event at your store or even an online event. Think of some fun activities to do, have giveaways, and include special offers and discounts. The more exciting and fun your event is, the more engagement, sales, and customers will generate for your business.

Celebrate Presidents Day with a Themed Event

Create a special Presidents Day item

Another strategy you could implement for Presidents day is creating a unique item to commemorate that date. This could be a limited edition item, such as a t-shirt or mug, or even a special product only available on Presidents Day. This is an excellent way to excite customers and create a sense of urgency to purchase. You can also use this to showcase your brand and design skills and give customers something to remember about your business.

Run a flash sale

Flash sales are an effective strategy to increase sales volume quickly. The trick is creating a sense of urgency in clients and giving customers an extra incentive to purchase your products or services. For example, you could create a “50% off offer” available only for Presidents day. This way, customers won’t want to lose that opportunity and will rush to buy your products. Whatever your flash sale is, ensure it doesn’t affect your business’s profitability.

Offer discount codes and special deals

Another way to drive more sales for your business is through discount codes and special deals. You can offer special codes that provide discounts on specific products or services, free shipping, or other incentives. You can also create special deals and bundles only available for a limited time, such as a 2×1 offer.

Run Ads Targeting Presidents Day Holiday Keywords

Running ads targeting President’s Day holiday keywords is a great way to get your message in front of people interested in your products or services. You can use keyword research tools to determine which terms and phrases are being searched for and use them in your ads. Just make sure to customize your ads to fit the holiday and make them as relevant as possible. You can create different ad formats, such as video ads, display ads, and banner ads.

Use Presidents Day-themed graphics and images

Lastly, use graphics and images with the Presidents Day theme to drive engagement and visibility on your different channels. This can create a sense of holiday spirit and give your customers a feeling of nostalgia. Also, these will help inform users of your current offers, events, and promotions. You can use these images in your emails, social media posts, ads, and website.

Presidents Day Graphics


By following these President’s Day 2023 marketing ideas, you can drive sales and increase engagement for your business. Whether offering special discounts and promotions, creating unique products, or hosting events, there are plenty of creative ways to make the most of this holiday and turn it into a profitable occasion. So, start planning and preparing to make the most of President’s Day!

At RealTop, we want to help you make the most out of your Presidents Day Sale. That’s why we want to offer you a free consultation so that you can discover the benefits of working with our digital marketing agency. Contact us today, and we’ll help you with your Presidents Day holiday marketing strategy!

REALTOP Digital Marketing Agency Owner

Best regards, Nik Tsoukales, CEO

Direct Line: 617-315-1138

Main Line: 617.741.9972

Skype: nikitastsoukales

Email: nik@realtop.com 



Your Title Goes Here

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

What day does Presidents Day fall on in 2023?

President’s Day 2023 is celebrated on Monday, February 20th, since the U.S. government stipulates this holiday falls on the third Monday of February.

Are there usually sales for Presidents Day?

Yes. Many retailers and businesses offer special discounts and promotions for Presidents Day. From discounts on select products or services to free shipping, there are plenty of ways to take advantage of this holiday and get customers excited about shopping with you.

Is Presidents Day 2023 a federal holiday?

Yes, Presidents Day in 2023 is one of the many federal holidays. It is celebrated on the third Monday in February in the United States.

Recent Posts | Realtop Blog

How do you REALLY know your customer?

Do you know your customer? Do you really know them? Unfortunately, many businesses make the mistake of assuming they know their customer, when in fact, they don’t have a comprehensive understanding of their needs. Knowing your customer is essential to succeed in today’s competitive landscape. Discover five steps to really get to know your customer.

Landing Page Best Practices to Drive More Clients

Creating effective landing pages is one of the most important steps in optimizing your website for conversions. By following these best practices, you can ensure that your landing pages are optimized for conversions and help you achieve your desired results.

Patrick’s Day Marketing Ideas that will give luck to your business!

St. Patrick’s Day is the perfect time to get creative with your marketing ideas and bring some extra luck to your business! Whether it’s launching an email marketing campaign, hosting a giveaway or event, or running a sale promotion, there are plenty of ways to engage your customers and get them excited about the holiday. With these St. Patrick’s Day marketing ideas, you can make sure your customers feel extra lucky and show your appreciation for their loyalty!

Winning International Women’s Day Marketing Ideas

On International Women’s Day, it is important to recognize the achievements of women around the world and celebrate their success. There are plenty of creative and meaningful ways to show your support. Here are some marketing ideas for International Women’s Day that will help you honor the amazing women in your life and in the world.

How to promote your TikTok for more Engagement

Promoting your TikTok account can be daunting if you don’t know where to start. With the right strategies, you can reach more people and grow your presence on TikTok. Whether you’re starting from scratch or looking to take your account to the next level, here’s how to promote your TikTok account effectively!

10 Awesome Benefits of Blogging for Business

Are you ready to take advantage of all the benefits that blogging can bring to your business? In this blog post, we’ll look at some awesome benefits of blogging for business that you can’t afford to ignore. From increased visibility to improved SEO, blogging offers a range of advantages that can help your business succeed. So, let’s dive in!

How Content Marketing Drives Sales for Businesses

Content is a powerful tool for driving sales in today’s digital age. But what exactly is content marketing and how does it help businesses increase sales? In this blog post, we’ll dive into how content marketing drives sales significantly and why it should be an integral part of any business’s marketing strategy. By the end of this blog, you’ll have a better understanding of the benefits of content marketing and why it’s an effective way to reach and engage customers. So let’s get started!

President’s Day 2023 Marketing Ideas to Drive Sales

Are you looking for creative ways to make the most of President’s Day 2023? Look no further! In this blog post, we’ll be exploring President’s Day marketing ideas that can help you increase sales and grow your business. From special discounts and promotions to email marketing efforts and themed events, there are plenty of creative ways to make the most of this holiday and turn it into a profitable occasion for your business. Read on to find out how you can get started!

Impact of AI in Digital Marketing

AI is revolutionizing digital marketing. With AI, marketers can understand their target audience better and create more effective digital marketing campaigns. Discover how AI in digital marketing can maximize your ROI and increase conversions.

Make Them Love You With Our Valentine’s Day Marketing Ideas

Valentine’s Day is quickly approaching and if you’re a business owner, it’s time to get your marketing plan in place. From special discounts to creative campaigns, there are so many ways to make the most of this special holiday. Don’t miss out on the opportunity to grow your business with some creative Valentine’s Day marketing ideas. Read on to learn more about it.